The Indonesia deodorant and face care product market was valued at USD 2.34 billion in 2020 and is expected to reach USD 3.63 billion with a CAGR of 6.5% during the forecast period, 2021-2027. Increasing adoption of deodorant due to growing concerns towards personal well-being and its long-lasting fragrance will increase the demand for deodorants are the major factor of growth of the deodorant market. Moreover, the increasing skin diseases due to air pollution and Ultraviolet rays, pimples and dermatitis has increased the adoption of UV-protected, anti-inflammation and skin firming creams are the key factor expected over the forecast period to drive the deodorant and face care product market.
Deodorant is a personal care product used to prevent or mask body odor and helps to keep an individual fresh with its long-lasting fragrance. Deodorant is available in various varieties depending upon the fragrance and type. And Face care products refer to various cosmetics products specially used for facial skin to maintain or improve skin appearance and help in restoring a healthy glow of facial skin. There are various types of face care products are available, which includes face cream & moisturizer, lotions, sunscreen, anti-aging cream, serum, face mask, face wash, cleanser, toner, scrub, and many others to protect facial skin from sunlight, UV rays, and harmful effects of air pollution.
The rapid growth of the cosmetic and personal care products industry is the key factor driving the demand for deodorant and face care products during the forecast period. The growing concerns towards aesthetic appeal, personal well-being, and beautiful appearance have increased the demand for face creams, anti-aging creams, scrubs, deodorants, and other products. Products. Increasing usage of deodorants due to growing concerns towards personal well-being and their long-lasting fragrance will increase the demand for deodorants during the forecast period.
Furthermore, the growing skin diseases due to air pollution and UV rays, such as acne, pimples and dermatitis, have increased the adoption of anti-inflammation, UV-protected, and skin firming creams. Increasing the interest in young person’s organic and natural creams will increase the demand for facial care products.
The demand is growing customer awareness of natural products to replace synthetic components with natural variants. Rising demand for harsh chemical-free natural and organic skincare products and easy availability of natural skincare products will provide various opportunities in the growth of the face care and deodorant market during the forecast period. Furthermore, the implementation of halal regulations by the government of Indonesia will increase the demand for halal cosmetic products among consumers. The rapid rise in the adoption of eco-friendly products due to growing environmental concerns will increase the manufacturing of eco-friendly products. The demand is growing customer awareness of the natural product to replace a synthetic component with natural variants.
The use of cosmetic products has many side effects, and skin allergies like scars, skin irritations, blemishes on the skin, redness, itching, swelling, and hives have to reduce the use of the cosmetic product in the market. Furthermore, climate change is also the cause of various allergies, affecting the cosmetic product business. Most of the production industry use chemical component in cosmetic product cause body organ is not accepted, and consumer is minimum use the product.
In the pre-Covi-19 era, one of the main reasons for boosting the Deodorant and Face Care Products growth was the growing concerns towards personal well-being and their long-lasting fragrance. Their health and hygiene increased the demand for organic and natural products. Such factors compelled producers to expand their product offerings to match the dynamically changing consumer requirements. And growing awareness towards personal well-being for sustainable growth among the consumer increases the demand for Deodorant and Face Care.
COVID19 imposed lockdown, curfew, which has a major impact on the lifestyle and manufacturing industry. The main challenges exporters face during this epidemic are the ban on import and export of goods and measures for government quarantine and blockade. COVID 19 Epidemic mobility restrictions and a growing culture of self-quarantine adversely affected the demand for odor and face care products. The use of these products is declining rapidly.
The Deodorant and Face Care Products market is estimated to increase gradually after the Covid-19 pandemic. The Covid-19 epidemic has significantly accelerated the use of online channels. Online channels are suitable for increasingly price-conscious consumers as they work more often than at home. Face care product is likely to recover for sale, with more person returning to their private jobs, which are mainly propelling the growth of the global veterinary imaging market during the covid-19 post period.
The Indonesia Deodorant and Face Care Products market is categorized into spray, cream, roll-on, wipes, gel, and others based on the deodorant type. The Spray segment holds the largest market share in 2020 and is expected to grow significantly during the forecast period, 2021-2027. The growth is attributable to the increased adoption of spray deodorants due to their long-lasting effects, easy availability, and lower cost.
Based on Facile Care, the Indonesia facial care product market is categorized into Face cream & Moisturizer, Anti-aging Creams, Serum, Face Mask, Cleanser, Toner, Scrub, and Other. The face cream and moisturizer segment accounted for the highest market in 2020 is likely to generate a sizable revenue during the forecast period, 2021-2027. The segmental growth is attributed to the demand for the production industry, specialty stores, departmental stores, beauty salons, hypermarkets.
Based on gender, The Indonesia Deodorant and face care product market is segregated into male and female. The female segment captured the largest market share in 2020 and is expected to generate maximum profit during the forecast period, 2021-2027. The facial care products market due to the growing women workforce and rising concern towards aesthetic appearance, personal well-being, and grooming.
The Indonesia deodorant and face care product market is segregated into a specialty store, department store, beauty salon, hypermarket/supermarket, and online channel based on the distribution channel. The hypermarket/supermarket captured the highest market share in 2020 and is expected to generate maximum profit during the forecast period, 2021-2027. The deodorant and face care product market are growing due to urbanization, wide product offer, increasing disposal income, and competitive pricing are the key factor attracting large consumers towards the hypermarkets/supermarkets.
The Indonesia deodorant and face care product market is characterized by Jakarta, Surabaya, Bandung, Bekasi, Medan, and the Rest of Indonesia. Jakarta has the largest market share in 2020 and is estimated to grow significantly during the forecast period, 2021-2027. This growth is concerned with the growing urbanization, wide product offer, increasing disposal income, and competitive pricing are the key factor attracting large consumers towards the hypermarkets/supermarkets
Companies include Dabur, Unilever, Wardah, Emami, PT Martina Berto Tbk, Kino Indonesia, Mustika ratu, Garnier Indonesia, Procter & Gamble Company, and Loreal Indonesia are the key players in the deodorant and face care market.
| Report Attribute | Details |
|---|---|
| Market Size Value in 2020 | USD 2.34 Billion |
| The revenue forecast in 2027 | USD 3.63 Billion |
| Growth Rate | CAGR of 6.5% from 2020 to 2027. |
| Historical data | 2017-2019 |
| Forecast period | 2021 – 2027 |
| Cities covered | Jakarta, Surabaya, Bandung, Bekasi, Medan and Rest of Indonesia |
| Key companies Profiled | Dabur, Unilever, Wardah, Emami, PT Martina BertoTbk, Kino Indonesia, Mustika ratu, Garnier Indonesia, Procter & Gamble Company, and Loreal Indonesia |
By Deodorant Type
By Facial Care Products
By Gender
By Distribution Channel
By Cities
forecast for Post Covid
Deodorant is a personal care product used to prevent or mask body odor and helps to keep an individual fresh with its long-lasting fragrance. Face care products refer to various cosmetics products specially used for facial skin to maintain or improve skin appearance and help in restoring a healthy glow of facial skin.
The Indonesia deodorant and face care product market is expected to grow with a CAGR of 6.5%, in value terms, over the forecast period 2021-2027, and expected to reach USD 3.63 billion by 2027.
The increasing use of deodorant and face care product market, growing due to the urbanization, wide product offer, increasing disposal income, and competitive pricing are the key factors restoring the growth of the Indonesia deodorant and face care product market.
During this epidemic is the ban on import and export goods and government quarantine and blockade measures. COVID 19 Epidemic mobility restrictions and a growing culture of self-quarantine adversely affected the demand for odor and face care products. The use of these products is declining rapidly.
Jakarta captured the largest market share in 2020 and is estimated to grow significantly during the forecast period, 2021-2027.
Companies include Dabur, Unilever, Wardah, Emami, PT Martina Berto Tbk, Kino Indonesia, Mustika ratu, Garnier Indonesia, Procter & Gamble Company, and Loreal Indonesia are the key players in the deodorant and face care market.
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