Consumer Goods & Retail

Global Toilet paper Market

March 20, 2020
ID: SR/CG-21
Format:Pdf
Pages:220

Global Toilet paper Market- By Type (One Layer, Two Layer, Ultra and Others) By Material (Fresh leaves, Recyclable paper and Others), By distribution (Online, Offline),By End-user (Restaurants, Schools, Hospitals, Household Purpose, Others) and By Region (North America, Europe, Asia Pacific, South America, Middle East, & Africa)- Global forecast from 2020-2027.

Description

Global Toilet paper Market Overview:

The global toilet paper market was valued at USD 15.2 billion in 2021, and it is expected to reach USD 39.5 billion in 2028 with a CAGR of 8.6 % during the forecast period of 2022-2028.

The toilet paper also called toilet tissue to clean oneself after defecation. It is a thin strip rolled around the paper board and installed near the toilet seats in a dispenser. Toilet paper comes in various variety depend on the thickness, quality, and back to back plies provide strength and absorbency. In many countries, people use toilet papers for the sake of saving water and reduce wastage and minimize the chances of spreading germs, bacteria, and other viruses.

Global Toilet paper Market Insights

The global toilet paper market anticipated influential demand in the forecast period from 2020-2027. Rise in personal hygiene, environmental concerns, and reduce wastage of water has fueled the need for the global toilet paper market. In addition to it, tourism, hospitality, increasing disposable income, changing consumer lifestyle, growing population, and no better substitute for the tissue paper available in the market lead to the demand for the global toilet paper market.

Moreover, the sudden spread of the coronavirus in the world has pushed the demand for toilet paper in the market as toilet paper will help in avoiding any germs, viruses on toilet seats. Also, with the rise in quarantine, people have started storing toilet paper and other hygiene kits in bulk to remain safe in their homes.

Furthermore, the market share of toilet paper has boomed owing to the cleanliness and personal hygiene concern. Toilet papers are used in many countries to avoid spreading germs and promotes personal cleansing. There are various applications for toilet paper as it majorly uses in hospitals, hotels, restaurants, and spa centers will anticipate the market value of the global toilet paper market.

Growth Driver

Increasing personal hygiene awareness

The demand for toilet paper has bolstered in recent years due to increasing awareness among people about personal hygiene, cleanliness which has enhanced the use of toilet paper in the various complexes, offices, and commercial spaces. As toilet tissues are disposable; thus, its eco-friendly, biodegradable, and the recycled property has increased its adoption in many countries.

Convenient to use

The toilet papers are very convenient to use as they are used for cleaning and drying oneself. With back to back plies will helps in strengthen the water to wipe, and instant drying becomes easy. Moreover, while traveling, people can also carry toilet paper, which is enhancing the away from the home segment in bolstering the market value of the toilet paper market.

Type Segmental Analysis

Based on Type, the global Toilet paper market bifurcated into One Layer, Two Layer, Ultra, and Others. The ultra-segment will dominate the demand for toilet paper in the forecast market. Owing to the advanced technology used in Ultra, toilet paper allows drying instantly when air blows into the fiber. Thus, the demand for ultra-toilet paper will fuel the market of AFH (away from home) and restaurants, offices, café, and other commercial places.

Material Segmental Analysis

Based on material, the global Toilet paper market classified into Fresh leaves, Recyclable paper, and Others. The recyclable segment expected to bolster the demand for toilet paper in the forecast period from 2020-2027. Owing to its biodegradable property, and can be recycled again, which helps in reducing pollution, and improves in maintaining environmental concern and ecological balance. With the increasing price of the pulp, the toilet paper market has affected the market supply. Therefore, the recyclable paper will impact positively on the rising demand for the toilet paper in the forecast market.

Distribution Segmental Analysis

Based on Distribution, the global Toilet paper market bifurcated into the online and offline market. The offline segment is anticipating bolstering in the future as well. In the wake of coronavirus outbroke in various parts of the world, people have started buying in bulk for their quarantine period. The offline segment will remain the critical segment as majorly; people buy toilet paper for commercial and residential purposes in amount. Thus, the offline sector will propel the market value of the global toilet paper market.

End-user Segmental Analysis

Based on End-users, the global Toilet paper market size segmented into Restaurants, Schools, Hospitals, Household Purpose, Others. The restaurants and hospitality segments have dominated the global toilet paper market. The disposable income of the consumer has given access to people to travel around the world. Thus, the hospitality sector contributes the most. In addition to it, people are concerning personal hygiene and safety at topmost interest; therefore, propel the growth of toilet paper in the forecast period from 2020-2027.

Region Segmental Analysis

Based on geography, the global Toilet paper market segmented into North America, Europe, Asia Pacific, South America, and Middle East & Africa. The North American region has dominated the global Toilet paper market. Owing to increasing health awareness, personal hygiene safety and growing demand for toilet papers in the market have influenced the manufacturer to produce toilet paper with advance technology and innovation to attract consumers with new packaging and new products. Thus, various applications and innovation will increase the market share for toilet paper in the forecast period from 2020-2027.

Competitor Analysis

Companies such as Procter & Gamble, Essity, Georgia-Pacific, and Kimberley Clark Corporation. Other players include Angel Soft, Caprice Green Toilet Paper, Charmin Ultra Soft, Coronet, Green Forest Unscented Bathroom, Kirkland Signature, Kleenex, Lotus Toilet Tissue, Naturelle Toilet Tissue, Nouvelle Toilet Tissue, Quilted Northern Ultra Plush, Scott Extra Soft, Scott Rapid-Dissolving Bathroom, Seventh Generation, Soft ‘N Gentle, Tesco Value Toilet Paper, Traidcraft Toilet Tissue, Velvet Toilet Tissue, White Cloud, and Windsoft and others are the key players in global Toilet paper market.

Key Stakeholders

Market research and consulting firms
Industry associations
Global Anti-fatigue Mats manufacturing companies
Research organizations and consulting companies
Organizations, associations, and alliances related to Anti-fatigue Mats
Regulatory bodies

Recent Development

In April 2019, Georgia Pacific announced to invest around USD 120 million in its Naheola Mill, the U.S. which produces bath tissues. This investment is expected to grow the company’s bath tissues business.
In July 2019, Cascades acquired Orchid Paper Products Company, which is expected to support the former in strengthening its footprint in the market.
In December 2020, SCA announced that it is raising the price of bleached softwood sulfate pulp in Europe to $960 per tonne , with the demand for pulp being high in various markets, which is expected to apply from January 2021.

Scope of the Report

Report Attribute	Details
Market size value in 2021	USD 15.2 billion
The revenue forecast in 2028	USD 39.5 billion
Growth Rate	CAGR of 8.6 % from 2022 to 2028.
Historical data	2017 – 2020
Base Year	2021
Forecast period	2022 – 2028
Region covered	North America, Europe, Asia-Pacific, South America, and Middle East & Africa
Key companies Profiled	Companies such as Procter & Gamble, Essity, Georgia-Pacific, and Kimberley Clark Corporation. Other players include Angel Soft, Caprice Green Toilet Paper, Charmin Ultra Soft, Coronet, Green Forest Unscented Bathroom, Kirkland Signature, Kleenex, Lotus Toilet Tissue, Naturelle Toilet Tissue, Nouvelle Toilet Tissue, Quilted Northern Ultra Plush, Scott Extra Soft, Scott Rapid-Dissolving Bathroom, Seventh Generation, Soft ‘N Gentle, Tesco Value Toilet Paper, Traidcraft Toilet Tissue, Velvet Toilet Tissue, White Cloud, and Windsoft and others are the key players in the global toilet paper market.

The objective of the Research

Market modeling starts with identifying a target market where historical data exists. A Market can include prediction problems, economic factors, analyzing customer behavior, and identifying new patterns from past events, which helps our client to have deep dive into the market.
Product analysis involves steps such as examining product features, costs, availability, quality, and other aspects. Product analysis is conducted to understand potential buyers and measure competition in the market.
Market Trend and Economic Factors Analysis helps in assessing potential changes to an economy’s inflation rate, taxes, interest rates, exchange rates, trading regulations, and excise duties that can or have a major effect on the target market.
Market Segmental Analysis defines in-depth scenario of the target market by the process of grouping consumers into naturally existing created segments of consumers who share similar product preferences or characteristics
The geographical mapping approach helps our clients to understand national or international markets because different consumers in different regions have different needs wants, and cultural characteristics that can be specifically targeted.

Market Modelling

By Type

One Layer
Two Layer
Ultra
Others

By Material

Fresh leaves
Recyclable paper
Others

By Distribution

Online
Offline

By End-use

Restaurants
Schools
Hospitals
Household Purpose
Others

By Region

Europe
North America
Asia Pacific
South America
Middle East & Africa

Table Of Contents

Methodology

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Frequently Asked Questions (FAQ):

What is toilet paper?

The toilet paper also called toilet tissues to clean oneself after defecation. It is a thin strip rolled around the paper board and installed near the toilet seats in a dispenser.

Who are the key players in the global toilet paper market?

What are the growth drivers of global toilet paper market?

The only aim of toilet papers is to spread the awareness of personal hygiene and also it is very easy to use. Toilet papers helps to reduce the wastage of water used in toilets by using toilet papers.

What are the impacts of COVID-19 on the global toilet paper market?

The main hypothesis of our systematic review was that a substantial proportion of the general population would hoard toilet paper amid the COVID-19 pandemic. As a secondary aim of the systematic review, we also wanted to study whether toilet paper use is associated with negative mental health outcomes.

Which region is expected to have the largest share in the global toilet paper market?

North America is expected to have the largest share in the global toilet paper market.

What is the growth rate of the global toilet paper market during the forecast period 2022-2028?

The global toilet paper market is expected to reach USD 15.2 billion in 2021, and expected to reach USD 39.5 billion in 2028, with a CAGR of 8.6 %during the forecast period of 2022-2028.

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